That’s right! This year I will be attending Search Engines Strategies in New York. While the SES Amsterdam is going on as I write (not attended), i’m really looking forward to my days on the SES. I have never been to New York, so that will be worth the experience as well. I’m arriving in the afternoon on the first day of the SES so I will miss most of the first day, but the other days look great too.
Yes. I’m sorry.
What’s keeping me busy is my new job (since february) as SEO consultant at Netsociety. Not only a great place to work with fantastic (and challenging) customers, but they are also kind enough to let me follow my dream: officially start Webshoptimizer as a business for my own.
There you have it, my excuse for my absence.
From now on you can hire me for optimizing your online business.
Ok, I did it (well, sort of). Here is a beta (or better: proof of concept) for the new tag which tells the search engines Google, Yahoo! and Live which URL it should have for the current page. Matt Cutts (software engineer at Google) explains the new canonical tag:
The syntax is pretty simple: An ugly url such as http://www.example.com/page.html?sid=asdf314159265 can specify in the HEAD part of the document the following:
<link rel="canonical" href="http://example.com/page.html"/>That tells search engines that the preferred location of this url (the “canonical” location, in search engine speak) is http://example.com/page.html instead of http://www.example.com/page.html?sid=asdf314159265 .
What can it do for my webshop?
If search engines find the same content on irregular/different URL, the page/content will be marked as “duplicate content”. This is a common mistake which you want to avoid since you want to have all your pages indexed properly. However, there are some factors that can lead to several URL’s for one page.
Canonical tag for your osCommerce webshop…
Yes, i plea guilty. I’m responsible for the ultimate geeky song: “we like seo“.
What can I say? I just love my job!
We came up with the concept while whistling and singing (like we usually do) at work. Peter called me afterwards even more excited as he normally is: “Matt, I have a great idea. We are going to record a song!”. With absolutely no idea of the intention we worked out the concept the next day. We were going to record a song with alternative lyrics to the all time disco hit song “D-I-S-C-O”. The alternative lyric we came up with: “WE-LIKE-S-E-O“. Rhyme technically completely correct. Now we just had to convince the “board” for some budget to shoot a video. The website and recording of the track would be completely volunteered by us (in return of a link ofcourse /evilgrin).
The result of a few weeks hard work:
As you can see, we had great fun while recording the video and the song (my colleagues). Feel free to leave a comment. I will not discuss critism on the singing tho ;-)
Unfortunately I was a bit too late to renew the domain seo-for-osc.com. I was not really worried that I would loose the domain, I just had to wait 35 days for the domain to be released from the registar. Ofcourse the last 5 days untill the release I F5′d my butt off. Unfortunately when I actually tried to register the domain again, it was already taken! Damn. A domain harvester registered it just before me, grrrrr. SEO-FOR-OSC is dead... Let's reveal the new name
Hello, and welcome at my Webshoptimizer weblog. After been tagged by my master teacher Peter van der Graaf of Search-Specialist I thought there would be no more excuse to start my own SEO blog. The focus of the SEO tips and practices i’ll post, will be applicable for the webshop application OSCommerce. Why? Be cause as a webshop owner you want to have more customers who buy more at your store.
Well, with my help and tips, i’ll show you how you get more customers and sell more just with the help of search engines! With some effort you can optimize your webshop. You will see that you will gain visitors, but visitors are not enough. You want buying customers. Even that can be achieved with SEO and some clever marketing tricks techniques.
Feel like gaining your business? Want to Improve your leads? Come back to read more!
Matt is a full time internet marketeer, specialized in search engine marketing. Everything that can improve business, lead or ranking is worthwhile trying. And why not should you?
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